CEO Talks: Leading in China

We talk with Professor Juan Antonio Fernandez and Professor Laurie Underwood about their new book China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China. #China #CEO II offers an in-depth look at the opportunities and challenges for leaders of multinational companies doing business in China today. Drawing on research cultivated from interviews conducted with more than two dozen China-based executives and consultants, the book features front-line insights from a range of organisations, including AB InBev, Bosch, Carrefour, Coca-Cola, IKEA, L’Oréal, Sony, Tata, Victoria’s Secret and more. China CEO II is available for purchase on Amazon here: https://www.amazon.com/China-CEO-II-Experience-Executives/dp/1119583438/ About the authors Juan Antonio Fernandez is an Associate Dean, Professor of Management and the Director of the #MBA Programme here at #CEIBS. For more on his teaching and research interests, please visit his CEIBS faculty profile here: https://www.ceibs.edu/fernandez-juan Laurie Underwood (CEIBS MBA 2002) is a Senior Consultant at Sino Associates Global and a Senior Associate Professor of Management at Xi’an Jiaotong-Liverpool University in Suzhou. For more information about China CEO II, please contact her via LinkedIn here: https://www.linkedin.com/in/laurie-ann-underwood-3259423/

Several CEOs and experts share their advice to future MBAs planning to come to CEIBS. Jonathan Woetzel (McKinsey), Celine Chew (ex Bayer), Mat Harborn (Scania), David Sancho (ex Mango), and Isabel Ge (Apple) share their wisdom.

Conversations with CEOs. CEIBS Professor of Management Juan Antonio Fernandez talks with Apple Greater China Vice President and Managing Director Isabel Ge Mahe about using technology to make the world a better place, inspiring women leaders, and finding your mission in life. This is the tenth video interview with CEOs of Multinationals in China. This series give a deep understanding of how successfully do business in China. You can go to the following address to have access to the other videos in the series: https://www.juanleadership.com/leading-in-china Professor Fernandez is also the co-author of a recent book entitled China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China. Find it here https://www.amazon.com/China-CEO-II-E... For more videos, visit: https://www.juanleadership.com/leading-in-china

CEIBS Professor of Management Juan Antonio Fernandez talks with the previous CEO of Maserati in China and the current PALFINGER Vice President, Sales, and Service, North America,. Alberto Cavaggioni about working with cross-cultural teams, the impact of digital, and forging a career in luxury goods. Juan Antonio Fernandez is a Professor of Management at CEIBS. For more on his teaching and research interests, please visit his CEIBS faculty profile here https://www.ceibs.edu/fernandez-juan Professor Fernandez is also the co-author of a recent book entitled China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China. Find it here https://www.amazon.com/China-CEO-II-E... For more videos, visit: https://www.juanleadership.com/leading-in-china